Thursday, December 18, 2008

Missing a trick

It's day two of the Aussie / SA and a Mitchell Johnston 5 wicket spell has pretty much wrecked any hopes of a South African victory. It's now a case of fighting out for the draw.

Pretty grim..

But anyway - onto a more positive aspect of the tour - Something that my mate touched on... the quality of the Aussie cricket media vs. their South African counterparts.

We give the Aussies commentators plenty of stick - you can't deny that they're a little biased toward the home team... but all good fun and games.

On the SA side you have Wessels, Mbangwa and Proctor. On the Aussie side its Healy, Taylor, Slater, Chappell and Lawry who have thousands of test matches between them.

Even better though when it comes to the Aussie broadcasting is the intriguing interviews they have with guys like Adam Gilchrist who actually provides some real CRICKET related info from a players perspective. For instance today, he showed that trick he did with the squash ball to improve his grip - brilliant piece of commentary and it was something that SA cricket fans don't get to see alot of.

The same with things like their Johnnie Walker trivia pieces - something to keep you glued to the cricket so you can actually learn something.

The quality of the commentary from the Aussies is FAR superior to the SA commentators and its something we need to address as a matter of urgency to keep viewers tuned in. We immediately switch over to the Aussie guys (As much as it shames me to say it) when we switch on in the morning.

I hope the SA broadcasters are taking a hint. Viewers want to interact and be educated and entertained as they watch the game unfold.

Another thing that we as SA cricket viewers enjoy is when they talk a bit about the schools that the players have come from and a bit of genuine insight into their past / route they've taken to make it into the SA side.

Tell us where are the nurseries for SA and Aussie cricketing talent and keep us entertained.

Even that top catches competition that the Aussies run - its great to watch - build on this concept - do something!

If you can't entertain us then you can forget about keeping us involved as viewers and you will lose out on potential revenue and marketing streams....

No comments: